As part of my Marketing homework, I’ve been studying online sales sites – you know, those really long web pages that tell you everything possible about a product or service, with a Buy Now button at the bottom of the page. A feature common to most such sites is Testimonials, usually from people who achieved to-die-for results: I made a …
[ > Keep reading ]I received this in email at the beginning of the year & loved it. But I was overwhelmed with other stuff at the time, so I set it aside. Pulled out the article today and I STILL love it (unable to find an author attribution). It’s called Handbook 2010, but it’s more like Rules for a Good Life. HANDBOOK 2010 …
[ > Keep reading ]My mother turned 75 last month. She’s in pretty good health for an old lady who raised eight kids and has 19 grandchildren. My dad passed away 23 years ago, and Mom turned out to be quite the survivor — she went to work for Kelly Girls as a permatemp for many years, finished raising my younger siblings, and has …
[ > Keep reading ]My eldest child, Kelly (a regular reader of this blog), has been bugging me since I started it, asking, “when are you gonna write a column about ME?” For a long time I put her off by pointing out that this is my professional blog, not personal. Well, since I recently wrote about BOTH of her brothers, I clearly can’t …
[ > Keep reading ]Last weekend I delivered my “Five Prescriptions for Happiness” talk at the annual Reunion Weekend for the Baldwin Wallace College chapter of Alpha Gamma Delta. Most of the attendees were current students or recent graduates; there were also a few tables of alumnae with babies in strollers; and a smattering of alums my age. The Sunday afternoon event capped a …
[ > Keep reading ]So, I ran into a friend of mine at the YMCA today. I see him from behind fairly often, as I walk past the treadmills that he so loves, but it’s been awhile since we chatted face to face. There was something different about him. Hmmm. I could not, at first, figure it out. Oh! There was less of him! …
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